Tennessee Board of Regents Statewide Demographic & Labor Market Analysis


Client: Tennessee Board of Regents

Status: Completed in 2018


  • Statewide index of social variables identifies demand and need for higher education credentials at the census tract level

  • Regional job outlook for key job sectors is tied to institutions offering degrees in related fields

  • Series of simple interactive maps show results at a glance

  • Informs statewide and institutional-level academic and facilities planning



TSW created this groundbreaking interactive map tool for the Tennessee Board of Regents. The maps cover every census tract and institution of higher learning statewide and were developed with input from multiple state agencies, along with focus groups of university, community college, and TCAT (Tennessee College of Applied Technology) presidents.

The innovative analysis is based on a statistical aggregation of selected demographic variables that indicate the need and demand for higher education investment in every census tract in Tennessee. The result is a planning tool that allows institutional leadership, planners, decision makers, and elected officials to compare need and demand in different areas of the state at a glance, as well as make more informed and fine-grained decisions about investment in new or expanded campuses and facilities.

The second series of interactive maps shows labor market projections in key fields for each region of the state, including the locations of all campuses (public and private) that offer degree programs related to jobs in that field. This tool facilitates statewide and institution-level academic planning by tying graduates to jobs, showing the health of key job sectors at a glance, and indicating potential competition between nearby institutions with similar degree programs.

All data used in the analysis is publicly available, and the maps are accessible to the public at www.tbr.edu/policy-strategy/tn-education-and-workforce-maps.