Client: City of Duluth
Location: Duluth, Georgia
Status: Completed in 2017
Gateway arch sign flanking both entry points of the historic Parsons Alley.
Design focused on the use of historic and industrial materials.
Lighting played an important role in drawing people into the site.
TSW worked with the City of Duluth through a series of concepts and construction documents to create an iconic pedestrian gateway into the historic Parsons Alley as a part of the ‘The Block’ boutique and restaurant district in Downtown Duluth.
TSW’s design features an entry signage monument with a monolithic granite base and a steel I beam archway to nod to the traditional materials used in Duluth and to blend historical details with a modern atmosphere. Lighting played an important role in enticing the user to enter the alley and Plaza. TSW worked with a lighting designer to create an integrated and multilevel lighting approach that included the lighting of the sign itself and overhead and a grid of multi-color in ground lights just beyond the sign.
For more information on Parsons Alley click here